In this way the actions will always be the most suitable and it will be possible to sell more and better, since the product or service will be in permanent evolution. Examples of good growth We can see examples of effective growth hacking in companies like AirBnb, DropBox and The Wall Street Journal, which have decided to take advantage of opportunities to grow exponentially. air bnb This platform for renting apartments, rooms and private houses between people, relied on the Craigslist ad directory through online ads in order to multiply its reach quickly. Through keyword ranking, AirBnb got tons of links to their website. However, it was no easy task because Craigslist doesn’t have an API and the engineers had to get creative to make the idea work.
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They had understood that their audience was in this Benin Email List directory and that is why they also had the success they did. drop box DropBox provides a cloud storage service and has also used growth hacking to grow exponentially. The technique they used was to offer extra storage space by inviting friends to join if they agreed . In this way, the company grew in record time with a simple strategy. The Wall Street Journal This journalism giant has also relied on growth hacking to expand. They increased their database in a short time by offering free WiFi services in the most popular areas of New York. If someone connected to that WiFi network, they landed on a Wall Street Journal landing page optimized to connect with this new user.
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In addition there they had to leave their name, their email, a password and their occupation and they became part of the newspaper’s database. Of DW Leads course, they would then receive marketing emails to funnel down the sales funnel . Do you need a Growth in your Company? If you are still wondering if it is part of involving growth hacking in your company, you should know that these practices can help you grow quickly and at a flexible cost. However, it is important to keep in mind that growth marketing hacks are not magical and do everything individually. It’s a good idea to ensure investment in tools, in testing and implementing automations, so that teams can find the best solutions for what they want to achieve.